IMS Ghaziabad

International Conference on ‘Managing Inflection Point in Changing Landscape: Through Technological Innovations’A one day virtual International Conference on ‘Managing Inflection Point in Changing Landscape: Through Technological Innovations’ was organized by IMS Ghaziabad under the patronage & leadership of Shri Nitin Agarwal, Chief Patron & Managing Trustee, IMS Ghaziabad & Prof. (Dr.) Urvashi Makkar, Patron & Director , IMS Ghaziabad on April 24, 2021. During the Inaugural address, Dr. Urvashi Makkar, Director-IMS Ghaziabad opined the relevance of the Conference theme in these turbulent times.

The inaugural & plenary session was being followed by Five Technical Track Sessions, in which over 200 research papers were presented by the faculty, research scholars and students and seven best papers were awarded. The Session Chairs were for Track1 Marketing : Dr. DR Agarwal, renowned academician, Track2 Finance: Dr. Satyendra P Singh, Professor, Alliance School of Business, Alliance University, Track3 HR: Dr. Jyotirmaya Satpathy, Accredited Management Academician, Track4 Operations &IT: Dr. Vishal Bhatnagar, Professor-CSE, AIACTR- GGSIPU& Track5 Student Special: Dr. Sanjay Mangla,HOD-Economics, MAIMS.

The best paper awardees were M Guhanesh & R Parvathy for ‘Customer Buying Behavior for Insurance-Insurance Marketing Firm Perspective’ in track1, Girish Garg for ‘Impact of Emotional Biases in Mutual Fund Investors’ in track2, Brig. Jeewan Singh Raj Purohit- Heterodox Leadership in Contemporary World in track3, Saboohi Nasim, Susmi Routray, Saloni Chitkara, Sunayana Jain- Identification of Critical Success Factors of Sustainable Reverse logistics in Indian E-Commerce Industries in track 4 & Aardra Muralidharan & Sharvist S Nair- Impact of COVID-19 on Work from Home and Household Wellbeing,1st Prize, Avni Jain & Sunayana Jain- Multi-Criteria Decision Making in Making Manufacturing sector sustainable, 2nd Prize & Ajay Chidambaram T, Aswini J & Krishnan Jeesha- Factors influencing Trust on e-WOM and its impact on Purchasing Intention, 3rd Prize in track5.

The Conference turned out to be a grand success.